About First Morning
First Morning started as a hobby project in 2010 and is now an upcoming travel blog which has increased it’s unique readers with 300 % in the last quarter.
First Morning is run by Madeleine Krans together with fellow photograper and travel companion Pda Aspenberg.
First Morning was nominated in Momondos Influencers Open World Awards in 2018.
We travel all around the world, to places near and far that inspire us to write posts that will also inspire other to follow in our path. We travel mostly in comfort, price range medium to luxury, but can sleep in a tent as well as in a hotel room. We focus on nature and culture and would rather hike the countryside than to visit a museum, but classic destinations as well as the more unusual ones are all of interest.
Our readers are between 18-50 years old and are both male and female. They are mostly Swedish but also from other parts of Europe and the USA.